1.0B-TRNSFRMDhttps://brandmender.com/btrnsfrmdbrandmenderco@gmail.comhttps://brandmender.com/btrnsfrmd/author/brandmendercogmail-com/rich600338<blockquote class="wp-embedded-content" data-secret="0atRn8lRn6"><a href="https://brandmender.com/btrnsfrmd/who-we-are/">Who We Are</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://brandmender.com/btrnsfrmd/who-we-are/embed/#?secret=0atRn8lRn6" width="600" height="338" title="“Who We Are” — B-TRNSFRMD" data-secret="0atRn8lRn6" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://brandmender.com/btrnsfrmd/wp-includes/js/wp-embed.min.js </script> Who We Are. B-TRNSFRMD transforms how global enterprises connect with their customers from the contact center to the service desk to the CRM and every workflow in between. Meet With Us → Years in Service 0 + Clients Served 0 + Savings Delivered $ 0 M+ B-TRNSFRMD reimagines how organizations deliver Customer and Service Experiences by designing and implementing AI-native technology transformation. As expert partners with Creatio, Freshworks, and Zendesk, we provide integrated solutions across Omnichannel CX, CRM, ITSM, and Process Automation. Our proprietary PATH TO OUTCOME™ methodology moves organizations from fragmented technology investments to measurable customer outcomes. From interactions to outcomes — that is the journey we deliver, every engagement, every client. At B-TRNSFRMD, we understand that technology is constantly evolving, giving rise to new platforms. Our approach includes partnering with leading platforms in the experience industry, utilizing them to quickly and efficiently achieve our customers’ goals. This strategy requires staying abreast of the latest technology trends, such as Generative AI and workflow automation, ensuring we can offer the most advanced and effective solutions to our clients. Our flexible engagement packages and global delivery offer clients significant business benefits, reducing Total Cost of Ownership (TCO) and enhancing customer experience. As transformative partners, we set new standards in customer retention and experience consulting, driving tangible success in an increasingly customer-centric future. We are a proud Plano, Texas Headquartered Company. Why B-TRNSFRMD What We Bring to the Table Design-Led Approach Vendor Partnerships Integrated Solutions Lower Cost to Implement Customer Satisfaction Design-Led Approach Customer journey mapping, service design, and to-be state modeling — so technology choices follow clearly from business outcomes, not the other way around. Vendor Partnerships Deep partnerships with technology vendors enable preferred access, accelerated implementations, and better commercials. Integrated Solutions We connect process, applications, telephony, and data into cohesive platforms — eliminating silos across the enterprise. Lower Cost to Implement Automation-first architectures and global delivery teams reduce implementation costs — maximizing ROI from day one. Customer Satisfaction Purpose-built to delight end customers and front-line agents — driving CSAT, NPS, and loyalty metrics that impact revenue. Our Leadership Gans Subramanian Founder & CEO Business leader with experience leading Digital Transformation and Consulting practices for global Tier 1 organizations. Industry recognized speaker and coach, responsible for overall client success and establishing business value. Nirav Dagli Partner 25+ years working with CEOs and CXOs at Fortune 500 companies. Extensive experience in Financial Services and Retail/eCommerce. Speaker at LIMRA and Financial Services Conferences. Manas Mutreja Director, Implementations Consulting leader with deep expertise in Technology Consulting, Process Design, and Change Management. Led teams in Requirement Management, Value Stream Mapping, and Application Development. Leads our CX implementation teams. Ranjit Kulkarni Director, AI & Analytics Data Analytics expert and thought leader with 25+ years of experience in leading MNCs including IBM, HP, and Oracle, with global clientele across multiple industries. Aayush Shah Director, Analytics Implementation Experienced Analytics and Management Consulting professional with a demonstrated history of working across multiple industries for Fortune 500 clients across North America and Europe. Platform Partnerships Certified Partners Across the Platforms That Matter. Our Global Presence Three Locations. One Team. HQ — Plano 5830 Granite Parkway, Suite 100-311, Plano, TX 75024 Boston One Boston Place, 201 Washington Street, 32nd Floor, Boston, MA 02108 India Kanakia Wallstreet, B-812A, Andheri (E), Mumbai, India 400093 Let’s Talk Looking for Trusted Advice? Meet with our Founder & CEO, Gans Subramanian — bring your challenges, and leave with a clear path forward. Meet With Us → success@btrnsfrmd.comhttps://brandmender.com/btrnsfrmd/wp-content/uploads/2026/06/Group.png