{"id":37049,"date":"2026-06-04T04:55:22","date_gmt":"2026-06-04T04:55:22","guid":{"rendered":"https:\/\/brandmender.com\/btrnsfrmd\/?page_id=37049"},"modified":"2026-07-15T09:29:40","modified_gmt":"2026-07-15T09:29:40","slug":"who-we-are","status":"publish","type":"page","link":"https:\/\/brandmender.com\/btrnsfrmd\/who-we-are\/","title":{"rendered":"Who We Are"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"37049\" class=\"elementor elementor-37049\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a86ddd hero e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"3a86ddd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4735782 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"4735782\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1212b30 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"1212b30\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:0.1}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Who We Are.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b21259c animated-slow elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"b21259c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:0.3}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>B-TRNSFRMD transforms how global enterprises connect with their customers from the contact center to the service desk to the CRM and every workflow in between.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6a7bce animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"b6a7bce\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:0.5}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/brandmender.com\/btrnsfrmd\/contact-us\/\">Meet With Us \u2192<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5ace522 e-con-full elementor-hidden-tablet_extra elementor-hidden-tablet elementor-hidden-mobile e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"5ace522\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d654339 elementor-widget elementor-widget-html\" data-id=\"d654339\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"hero-divider\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e3da432 e-con-full animated-slow e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no elementor-invisible e-con e-child\" data-id=\"e3da432\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:0.7}\">\n\t\t<div class=\"elementor-element elementor-element-aba9e2e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"aba9e2e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f0fb04c elementor-widget elementor-widget-counter\" data-id=\"f0fb04c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Years in Service<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"1000\" data-to-value=\"6\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2ab5404 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"2ab5404\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65417ec elementor-widget elementor-widget-counter\" data-id=\"65417ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Clients Served<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"1000\" data-to-value=\"60\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b9abf7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"4b9abf7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19fc1b1 elementor-widget elementor-widget-counter\" data-id=\"19fc1b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Savings Delivered<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">$<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"1000\" data-to-value=\"100\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">M+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aa61f52 e-con e-atomic-element e-flexbox-base e-4797a86 intro \" data-id=\"aa61f52\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"aa61f52\" data-e-type=\"e-flexbox\" data-id=\"aa61f52\">\n    <div class=\"elementor-element elementor-element-7aca36b e-con e-atomic-element e-flexbox-base e-02deb49 \" data-id=\"7aca36b\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"7aca36b\" data-e-type=\"e-flexbox\" data-id=\"7aca36b\">\n    \t\t<div class=\"elementor-element elementor-element-50ba9a8 prob-image anim elementor-widget elementor-widget-html\" data-id=\"50ba9a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"prob-image-label\"><\/div>\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-6f6cd00 e-con e-atomic-element e-flexbox-base e-d1d9813 \" data-id=\"6f6cd00\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"6f6cd00\" data-e-type=\"e-flexbox\" data-id=\"6f6cd00\">\n    \t\t<div class=\"elementor-element elementor-element-2251fc0 elementor-widget elementor-widget-text-editor\" data-id=\"2251fc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>B-TRNSFRMD reimagines how organizations deliver Customer and Service Experiences by designing and implementing AI-native technology transformation. As expert partners with Creatio, Freshworks, and Zendesk, we provide integrated solutions across Omnichannel CX, CRM, ITSM, and Process Automation. Our proprietary PATH TO OUTCOME\u2122 methodology moves organizations from fragmented technology investments to measurable customer outcomes. From interactions to outcomes \u2014 that is the journey we deliver, every engagement, every client.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f4fec0 elementor-widget elementor-widget-text-editor\" data-id=\"1f4fec0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>At B-TRNSFRMD, we understand that technology is constantly evolving, giving rise to new platforms. Our approach includes partnering with leading platforms in the experience industry, utilizing them to quickly and efficiently achieve our customers&#8217; goals. This strategy requires staying abreast of the latest technology trends, such as Generative AI and workflow automation, ensuring we can offer the most advanced and effective solutions to our clients.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e494bd1 elementor-widget elementor-widget-text-editor\" data-id=\"e494bd1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Our flexible engagement packages and global delivery offer clients significant business benefits, reducing Total Cost of Ownership (TCO) and enhancing customer experience. As transformative partners, we set new standards in customer retention and experience consulting, driving tangible success in an increasingly customer-centric future.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3dff6d4 elementor-widget elementor-widget-text-editor\" data-id=\"3dff6d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We are a proud Plano, Texas Headquartered Company.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-8befea8 e-con e-atomic-element e-flexbox-base e-1532d8b table \" data-id=\"8befea8\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"8befea8\" data-e-type=\"e-flexbox\" data-id=\"8befea8\">\n    \t\t<div class=\"elementor-element elementor-element-9a37ff1 elementor-widget elementor-widget-heading\" data-id=\"9a37ff1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why B-TRNSFRMD<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11b4888 elementor-widget elementor-widget-heading\" data-id=\"11b4888\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What We Bring to the Table<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-708ca75 elementor-widget elementor-widget-html\" data-id=\"708ca75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"fc-wrap reveal\">\r\n  <div class=\"fc-left\">\r\n    <div class=\"fc-list\">\r\n      <div class=\"fc-item active\" data-index=\"0\" data-bg=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/800x533-5.jpg\">Design-Led Approach<\/div>\r\n      <div class=\"fc-item\" data-index=\"1\" data-bg=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/800x533-4.jpg\">Vendor Partnerships<\/div>\r\n      <div class=\"fc-item\" data-index=\"2\" data-bg=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/800x533-3.jpg\">Integrated Solutions<\/div>\r\n      <div class=\"fc-item\" data-index=\"3\" data-bg=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/800x533-2.jpg\">Lower Cost to Implement<\/div>\r\n      <div class=\"fc-item\" data-index=\"4\" data-bg=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/800x533.jpg\">Customer Satisfaction<\/div>\r\n    <\/div>\r\n  <\/div>\r\n  <div class=\"fc-right\">\r\n    <div class=\"fc-bg-layer\"><\/div>\r\n    <div class=\"fc-panel active\" data-panel=\"0\">\r\n      <div class=\"fc-panel-title\">Design-Led Approach<\/div>\r\n      <p class=\"fc-panel-desc\">Customer journey mapping, service design, and to-be state modeling \u2014 so technology choices follow clearly from business outcomes, not the other way around.<\/p>\r\n    <\/div>\r\n    <div class=\"fc-panel\" data-panel=\"1\">\r\n      <div class=\"fc-panel-title\">Vendor Partnerships<\/div>\r\n      <p class=\"fc-panel-desc\">Deep partnerships with technology vendors enable preferred access, accelerated implementations, and better commercials.<\/p>\r\n    <\/div>\r\n    <div class=\"fc-panel\" data-panel=\"2\">\r\n      <div class=\"fc-panel-title\">Integrated Solutions<\/div>\r\n      <p class=\"fc-panel-desc\">We connect process, applications, telephony, and data into cohesive platforms \u2014 eliminating silos across the enterprise.<\/p>\r\n    <\/div>\r\n    <div class=\"fc-panel\" data-panel=\"3\">\r\n      <div class=\"fc-panel-title\">Lower Cost to Implement<\/div>\r\n      <p class=\"fc-panel-desc\">Automation-first architectures and global delivery teams reduce implementation costs \u2014 maximizing ROI 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right: 0; top: 0;\r\n  height: 80px;\r\n  background: linear-gradient(to bottom, #181f34, transparent);\r\n  z-index: 10;\r\n  pointer-events: none;\r\n}\r\n.fc-left::after {\r\n  content: '';\r\n  position: absolute;\r\n  left: 0; right: 0; bottom: 0;\r\n  height: 80px;\r\n  background: linear-gradient(to top, #181f34, transparent);\r\n  z-index: 10;\r\n  pointer-events: none;\r\n}\r\n.fc-list {\r\n  position: relative;\r\n  z-index: 3;\r\n  height: 100%;\r\n  width: 100%;\r\n  display: flex;\r\n  align-items: center;\r\n  justify-content: center;\r\n}\r\n.fc-item {\r\n  font-family: 'Poppins', sans-serif;\r\n  position: absolute;\r\n  left: 50%;\r\n  transform: translateX(-50%);\r\n  white-space: nowrap;\r\n  padding: 14px 28px;\r\n  border-radius: 999px;\r\n  font-size: 16px;\r\n  font-weight: 400;\r\n  letter-spacing: -0.01em;\r\n  cursor: pointer;\r\n  border: 1.5px solid rgba(255,255,255,0.15);\r\n  color: rgba(255,255,255,0.5);\r\n  background: transparent;\r\n  transition: all 0.4s cubic-bezier(0.34,1.56,0.64,1);\r\n  text-align: center;\r\n}\r\n.fc-item.active {\r\n  background: #ffffff;\r\n  color: #181f34;\r\n  border-color: #ffffff;\r\n  font-weight: 600;\r\n  z-index: 5;\r\n}\r\n.fc-right {\r\n  flex: 1;\r\n  background: #181f34;\r\n  padding: 56px;\r\n  display: flex;\r\n  align-items: center;\r\n  justify-content: center;\r\n  border-left: 1.5px solid #e8e3d6;\r\n  position: relative;\r\n  overflow: hidden;\r\n}\r\n.fc-panel {\r\n  display: none;\r\n  position: relative;\r\n  z-index: 1;\r\n}\r\n.fc-panel.active {\r\n  display: flex;\r\n  flex-direction: column;\r\n  row-gap: 20px;\r\n  max-width: 420px;\r\n  animation: fcFadeIn 0.45s cubic-bezier(0.34,1.56,0.64,1) both;\r\n}\r\n@keyframes fcFadeIn {\r\n  from { opacity: 0; transform: translateX(-10px) scale(0.98); filter: blur(4px); }\r\n  to   { opacity: 1; transform: translateX(0) scale(1); filter: blur(0); }\r\n}\r\n.fc-panel-title {\r\n  font-family: 'Poppins', sans-serif;\r\n  font-size: clamp(28px, 3vw, 40px);\r\n  font-weight: 600;\r\n  color: #fff;\r\n  letter-spacing: -0.025em;\r\n  line-height: 1.15;\r\n}\r\n.fc-panel-desc {\r\n  font-family: 'Poppins', sans-serif;\r\n  font-size: 15px;\r\n  color: #FFF;\r\n  line-height: 1.7;\r\n  max-width: 48ch;\r\n}\r\n\r\n@media (max-width: 1024px) {\r\n  .fc-wrap { flex-direction: column; min-height: 0; }\r\n  .fc-left { width: 100%; min-height: 320px; }\r\n  .fc-right { border-left: none; border-top: 1.5px solid #e8e3d6; padding: 40px 28px; min-height: 320px; }\r\n}\r\n<\/style>\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-0593da7 e-con e-atomic-element e-flexbox-base table e-6149910 \" data-id=\"0593da7\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"0593da7\" data-e-type=\"e-flexbox\" data-id=\"0593da7\">\n    \t\t<div class=\"elementor-element elementor-element-a3b0dd4 elementor-widget elementor-widget-heading\" data-id=\"a3b0dd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our Leadership<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a62cf1a elementor-widget elementor-widget-html\" data-id=\"a62cf1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"team-layout reveal\">\r\n      <div class=\"team-photo-grid\">\r\n  <div class=\"team-col\">\r\n    <div class=\"team-photo\" data-photo=\"0\" style=\"background-image: url('https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/Untitled-design-7.png'); background-size: cover; background-position: center top;\">\r\n        \r\n    <\/div>\r\n    <div class=\"team-photo\" data-photo=\"3\" style=\"background-image: url('https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/IMG_01.webp'); background-size: cover; background-position: center top;\"><\/div>\r\n  <\/div>\r\n  <div class=\"team-col\">\r\n    <div class=\"team-photo\" data-photo=\"1\" style=\"background-image: url('https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/Nirav.webp'); background-size: cover; background-position: center top;\"><\/div>\r\n    <div class=\"team-photo\" data-photo=\"4\" style=\"background-image: url('https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/IMG_02.webp'); background-size: cover; background-position: center top;\"><\/div>\r\n  <\/div>\r\n  <div class=\"team-col\">\r\n    <div class=\"team-photo\" data-photo=\"2\" style=\"background-image: url('https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/Manas_Circle.webp'); background-size: cover; background-position: center top;\"><\/div>\r\n  <\/div>\r\n<\/div>\r\n      <div class=\"team-list\">\r\n        <div class=\"team-member-row\" data-member=\"0\">\r\n          <div class=\"team-member-top\">\r\n            <span class=\"team-member-indicator\"><\/span>\r\n            <span class=\"team-member-name\">Gans Subramanian<\/span>\r\n            <a class=\"team-member-linkedin\" href=\"#\" target=\"_blank\" aria-label=\"LinkedIn\">\r\n              <svg viewBox=\"0 0 24 24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433a2.062 2.062 0 01-2.063-2.065 2.064 2.064 0 112.063 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/><\/svg>\r\n            <\/a>\r\n          <\/div>\r\n          <div class=\"team-member-title\">Founder & CEO<\/div>\r\n          <div class=\"team-member-desc\">Business leader with experience leading Digital Transformation and Consulting practices for global Tier 1 organizations. Industry recognized speaker and coach, responsible for overall client success and establishing business value.<\/div>\r\n        <\/div>\r\n        <div class=\"team-member-row\" data-member=\"1\">\r\n          <div class=\"team-member-top\">\r\n            <span class=\"team-member-indicator\"><\/span>\r\n            <span class=\"team-member-name\">Nirav Dagli<\/span>\r\n            <a class=\"team-member-linkedin\" href=\"#\" target=\"_blank\" aria-label=\"LinkedIn\">\r\n              <svg viewBox=\"0 0 24 24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433a2.062 2.062 0 01-2.063-2.065 2.064 2.064 0 112.063 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/><\/svg>\r\n            <\/a>\r\n          <\/div>\r\n          <div class=\"team-member-title\">Partner<\/div>\r\n          <div class=\"team-member-desc\">25+ years working with CEOs and CXOs at Fortune 500 companies. Extensive experience in Financial Services and Retail\/eCommerce. Speaker at LIMRA and Financial Services Conferences.<\/div>\r\n        <\/div>\r\n        <div class=\"team-member-row\" data-member=\"2\">\r\n          <div class=\"team-member-top\">\r\n            <span class=\"team-member-indicator\"><\/span>\r\n            <span class=\"team-member-name\">Manas Mutreja<\/span>\r\n            <a class=\"team-member-linkedin\" href=\"#\" target=\"_blank\" aria-label=\"LinkedIn\">\r\n              <svg viewBox=\"0 0 24 24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433a2.062 2.062 0 01-2.063-2.065 2.064 2.064 0 112.063 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/><\/svg>\r\n            <\/a>\r\n          <\/div>\r\n          <div class=\"team-member-title\">Director, Implementations<\/div>\r\n          <div class=\"team-member-desc\">Consulting leader with deep expertise in Technology Consulting, Process Design, and Change Management. Led teams in Requirement Management, Value Stream Mapping, and Application Development. Leads our CX implementation teams.<\/div>\r\n        <\/div>\r\n        <div class=\"team-member-row\" data-member=\"3\">\r\n          <div class=\"team-member-top\">\r\n            <span class=\"team-member-indicator\"><\/span>\r\n            <span class=\"team-member-name\">Ranjit Kulkarni<\/span>\r\n            <a class=\"team-member-linkedin\" href=\"#\" target=\"_blank\" aria-label=\"LinkedIn\">\r\n              <svg viewBox=\"0 0 24 24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433a2.062 2.062 0 01-2.063-2.065 2.064 2.064 0 112.063 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/><\/svg>\r\n            <\/a>\r\n          <\/div>\r\n          <div class=\"team-member-title\">Director, AI & Analytics<\/div>\r\n          <div class=\"team-member-desc\">Data Analytics expert and thought leader with 25+ years of experience in leading MNCs including IBM, HP, and Oracle, with global clientele across multiple industries.<\/div>\r\n        <\/div>\r\n        <div class=\"team-member-row\" data-member=\"4\">\r\n          <div class=\"team-member-top\">\r\n            <span class=\"team-member-indicator\"><\/span>\r\n            <span class=\"team-member-name\">Aayush Shah<\/span>\r\n            <a class=\"team-member-linkedin\" href=\"#\" target=\"_blank\" aria-label=\"LinkedIn\">\r\n              <svg viewBox=\"0 0 24 24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433a2.062 2.062 0 01-2.063-2.065 2.064 2.064 0 112.063 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/><\/svg>\r\n            <\/a>\r\n          <\/div>\r\n          <div class=\"team-member-title\">Director, Analytics Implementation<\/div>\r\n          <div class=\"team-member-desc\">Experienced Analytics and Management Consulting professional with a demonstrated history of working across multiple industries for Fortune 500 clients across North America and Europe.<\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n    <script>\r\n        const photoCards = document.querySelectorAll('.team-photo');\r\n  const memberRows = document.querySelectorAll('.team-member-row');\r\n\r\n  function setActive(index) {\r\n    photoCards.forEach((card) => {\r\n      card.classList.remove('active', 'dimmed');\r\n      if (parseInt(card.dataset.photo, 10) === index) card.classList.add('active');\r\n      else card.classList.add('dimmed');\r\n    });\r\n    memberRows.forEach((row, i) => {\r\n      row.classList.remove('active', 'dimmed');\r\n      if (i === index) row.classList.add('active');\r\n      else row.classList.add('dimmed');\r\n    });\r\n  }\r\n  function clearActive() {\r\n    photoCards.forEach((card) => card.classList.remove('active', 'dimmed'));\r\n    memberRows.forEach((row) => row.classList.remove('active', 'dimmed'));\r\n  }\r\n  photoCards.forEach((card) => {\r\n    const idx = parseInt(card.dataset.photo, 10);\r\n    card.addEventListener('mouseenter', () => setActive(idx));\r\n    card.addEventListener('mouseleave', clearActive);\r\n  });\r\n  memberRows.forEach((row, i) => {\r\n    row.addEventListener('mouseenter', () => setActive(i));\r\n    row.addEventListener('mouseleave', clearActive);\r\n  });\r\n    <\/script>\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-1de39c1 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"1de39c1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b784f80 elementor-widget elementor-widget-heading\" data-id=\"b784f80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Platform Partnerships<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52a9fde elementor-widget elementor-widget-heading\" data-id=\"52a9fde\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Certified Partners Across the Platforms That Matter.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-afb7787 elementor-widget elementor-widget-html\" data-id=\"afb7787\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"partner-marquee reveal\">\r\n  <div class=\"partner-track\">\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/Group.png\" alt=\"Freshworks\"><\/div>\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/Vector.png\" alt=\"Freshdesk\"><\/div>\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/Group_934.png\" alt=\"Creatio\"><\/div>\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/image_3.png\" alt=\"Zendesk\"><\/div>\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/freshdesk-logo-1_orig.webp\" alt=\"Azure\"><\/div>\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/servicenow_4k-3-scaled.png\" alt=\"ServiceNow\"><\/div>\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/Group.png\" alt=\"Freshworks\"><\/div>\r\n    \r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/Vector.png\" alt=\"Freshdesk\"><\/div>\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/Group_934.png\" alt=\"Creatio\"><\/div>\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/image_3.png\" alt=\"Zendesk\"><\/div>\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/g840.png\" alt=\"Azure\"><\/div>\r\n    <div class=\"partner-item\"><img decoding=\"async\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/servicenow_4k-3-scaled.png\" alt=\"ServiceNow\"><\/div>\r\n  <\/div>\r\n<\/div>\r\n\r\n<style>\r\n.partner-marquee {\r\n  overflow: hidden;\r\n  position: relative;\r\n  width: 100%;\r\n  -webkit-mask-image: linear-gradient(90deg, transparent 0, #000 8%, #000 92%, transparent 100%);\r\n  mask-image: linear-gradient(90deg, transparent 0, #000 8%, #000 92%, transparent 100%);\r\n}\r\n.partner-track {\r\n  display: flex;\r\n  width: max-content;\r\n  animation: marquee-scroll 40s linear infinite;\r\n  gap: 140px;\r\n  align-items: center;\r\n}\r\n.partner-track:hover { animation-play-state: paused; }\r\n@keyframes marquee-scroll {\r\n  0%   { transform: translateX(0); }\r\n  100% { transform: translateX(-50%); }\r\n}\r\n.partner-item {\r\n  display: inline-flex;\r\n  align-items: center;\r\n  justify-content: center;\r\n  width: 100px;\r\n  height: 50px;\r\n  flex-shrink: 0;\r\n}\r\n.partner-item img {\r\n  max-width: 200px;\r\n  max-height: 100px;\r\n  width: auto;\r\n  height: auto;\r\n}\r\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5e5e02f e-con e-atomic-element e-flexbox-base e-58e710d table \" data-id=\"5e5e02f\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"5e5e02f\" data-e-type=\"e-flexbox\" data-id=\"5e5e02f\">\n    \t\t<div class=\"elementor-element elementor-element-e970bf2 elementor-widget elementor-widget-heading\" data-id=\"e970bf2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our Global Presence<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8cc1964 elementor-widget elementor-widget-heading\" data-id=\"8cc1964\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Three Locations. One Team.\n<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b7f0b13 e-grid e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"b7f0b13\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-383a72e e-con-full loc-card e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"383a72e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f231836 elementor-widget elementor-widget-image\" data-id=\"f231836\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"590\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/istock-skyline11-768x590-1.webp\" class=\"attachment-large size-large wp-image-37156\" alt=\"\" srcset=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/istock-skyline11-768x590-1.webp 768w, https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/istock-skyline11-768x590-1-300x230.webp 300w, https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/istock-skyline11-768x590-1-150x115.webp 150w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b8b925 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"7b8b925\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a17cb54 elementor-widget elementor-widget-heading\" data-id=\"a17cb54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">HQ \u2014 Plano<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cce3e41 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"cce3e41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>5830 Granite Parkway, Suite 100-311, Plano, TX 75024<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-04e9f34 e-con-full loc-card e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"04e9f34\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2bb22f elementor-widget elementor-widget-image\" data-id=\"b2bb22f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"590\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/boston-urban-buildings-768x590-1.webp\" class=\"attachment-large size-large wp-image-37155\" alt=\"\" srcset=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/boston-urban-buildings-768x590-1.webp 768w, https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/boston-urban-buildings-768x590-1-300x230.webp 300w, https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/boston-urban-buildings-768x590-1-150x115.webp 150w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ea66c29 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"ea66c29\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-552461b elementor-widget elementor-widget-heading\" data-id=\"552461b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Boston<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23f9fe6 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"23f9fe6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tOne Boston Place, 201 Washington Street, 32nd Floor, Boston, MA 02108\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5db5f97 e-con-full loc-card e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"5db5f97\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a9d7fcb elementor-widget elementor-widget-image\" data-id=\"a9d7fcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"590\" src=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/sunrise-vasco-da-gama-bridge-lisbon-portugal-768x590-1.webp\" class=\"attachment-large size-large wp-image-37154\" alt=\"\" srcset=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/sunrise-vasco-da-gama-bridge-lisbon-portugal-768x590-1.webp 768w, https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/sunrise-vasco-da-gama-bridge-lisbon-portugal-768x590-1-300x230.webp 300w, https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/sunrise-vasco-da-gama-bridge-lisbon-portugal-768x590-1-150x115.webp 150w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4834a7e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"4834a7e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d579f47 elementor-widget elementor-widget-heading\" data-id=\"d579f47\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">India<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e504a3b elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"e504a3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Kanakia Wallstreet, B-812A, Andheri (E), Mumbai, India 400093<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-93ce040 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"93ce040\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3783ebe e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"3783ebe\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9fd7920 elementor-widget elementor-widget-heading\" data-id=\"9fd7920\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Let's Talk<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c80315 elementor-widget elementor-widget-heading\" data-id=\"3c80315\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Looking for Trusted Advice?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48ea19b elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"48ea19b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Meet with our Founder &amp; CEO, Gans Subramanian \u2014 bring your challenges, and leave with a clear path forward.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc84638 elementor-widget elementor-widget-html\" data-id=\"cc84638\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"closing-actions\">\r\n        <a class=\"btn btn-warm\" href=\"https:\/\/brandmender.com\/btrnsfrmd\/contact-us\/\">Meet With Us <span class=\"arr\">\u2192<\/span><\/a>\r\n        \r\n      <\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17f166e elementor-widget elementor-widget-heading\" data-id=\"17f166e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title 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B-TRNSFRMD transforms how global enterprises connect with their customers from the contact center to the service desk to the CRM and every workflow in between. Meet With Us \u2192 Years in Service 0 + Clients Served 0 + Savings Delivered $ 0 M+ B-TRNSFRMD reimagines how organizations deliver Customer and Service Experiences by designing and implementing AI-native technology transformation. As expert partners with Creatio, Freshworks, and Zendesk, we provide integrated solutions across Omnichannel CX, CRM, ITSM, and Process Automation. Our proprietary PATH TO OUTCOME\u2122 methodology moves organizations from fragmented technology investments to measurable customer outcomes. From interactions to outcomes \u2014 that is the journey we deliver, every engagement, every client. At B-TRNSFRMD, we understand that technology is constantly evolving, giving rise to new platforms. Our approach includes partnering with leading platforms in the experience industry, utilizing them to quickly and efficiently achieve our customers&#8217; goals. This strategy requires staying abreast of the latest technology trends, such as Generative AI and workflow automation, ensuring we can offer the most advanced and effective solutions to our clients. Our flexible engagement packages and global delivery offer clients significant business benefits, reducing Total Cost of Ownership (TCO) and enhancing customer experience. As transformative partners, we set new standards in customer retention and experience consulting, driving tangible success in an increasingly customer-centric future. We are a proud Plano, Texas Headquartered Company. Why B-TRNSFRMD What We Bring to the Table Design-Led Approach Vendor Partnerships Integrated Solutions Lower Cost to Implement Customer Satisfaction Design-Led Approach Customer journey mapping, service design, and to-be state modeling \u2014 so technology choices follow clearly from business outcomes, not the other way around. Vendor Partnerships Deep partnerships with technology vendors enable preferred access, accelerated implementations, and better commercials. Integrated Solutions We connect process, applications, telephony, and data into cohesive platforms \u2014 eliminating silos across the enterprise. Lower Cost to Implement Automation-first architectures and global delivery teams reduce implementation costs \u2014 maximizing ROI from day one. Customer Satisfaction Purpose-built to delight end customers and front-line agents \u2014 driving CSAT, NPS, and loyalty metrics that impact revenue. Our Leadership Gans Subramanian Founder &#038; CEO Business leader with experience leading Digital Transformation and Consulting practices for global Tier 1 organizations. Industry recognized speaker and coach, responsible for overall client success and establishing business value. Nirav Dagli Partner 25+ years working with CEOs and CXOs at Fortune 500 companies. Extensive experience in Financial Services and Retail\/eCommerce. Speaker at LIMRA and Financial Services Conferences. Manas Mutreja Director, Implementations Consulting leader with deep expertise in Technology Consulting, Process Design, and Change Management. Led teams in Requirement Management, Value Stream Mapping, and Application Development. Leads our CX implementation teams. Ranjit Kulkarni Director, AI &#038; Analytics Data Analytics expert and thought leader with 25+ years of experience in leading MNCs including IBM, HP, and Oracle, with global clientele across multiple industries. Aayush Shah Director, Analytics Implementation Experienced Analytics and Management Consulting professional with a demonstrated history of working across multiple industries for Fortune 500 clients across North America and Europe. Platform Partnerships Certified Partners Across the Platforms That Matter. Our Global Presence Three Locations. One Team. HQ \u2014 Plano 5830 Granite Parkway, Suite 100-311, Plano, TX 75024 Boston One Boston Place, 201 Washington Street, 32nd Floor, Boston, MA 02108 India Kanakia Wallstreet, B-812A, Andheri (E), Mumbai, India 400093 Let&#8217;s Talk Looking for Trusted Advice? Meet with our Founder &amp; CEO, Gans Subramanian \u2014 bring your challenges, and leave with a clear path forward. Meet With Us \u2192 success@btrnsfrmd.com<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_eb_attr":"","footnotes":""},"class_list":["post-37049","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Who We Are - B-TRNSFRMD<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Who We Are - B-TRNSFRMD\" \/>\n<meta property=\"og:description\" content=\"Who We Are. B-TRNSFRMD transforms how global enterprises connect with their customers from the contact center to the service desk to the CRM and every workflow in between. Meet With Us \u2192 Years in Service 0 + Clients Served 0 + Savings Delivered $ 0 M+ B-TRNSFRMD reimagines how organizations deliver Customer and Service Experiences by designing and implementing AI-native technology transformation. As expert partners with Creatio, Freshworks, and Zendesk, we provide integrated solutions across Omnichannel CX, CRM, ITSM, and Process Automation. Our proprietary PATH TO OUTCOME\u2122 methodology moves organizations from fragmented technology investments to measurable customer outcomes. From interactions to outcomes \u2014 that is the journey we deliver, every engagement, every client. At B-TRNSFRMD, we understand that technology is constantly evolving, giving rise to new platforms. Our approach includes partnering with leading platforms in the experience industry, utilizing them to quickly and efficiently achieve our customers&#8217; goals. This strategy requires staying abreast of the latest technology trends, such as Generative AI and workflow automation, ensuring we can offer the most advanced and effective solutions to our clients. Our flexible engagement packages and global delivery offer clients significant business benefits, reducing Total Cost of Ownership (TCO) and enhancing customer experience. As transformative partners, we set new standards in customer retention and experience consulting, driving tangible success in an increasingly customer-centric future. We are a proud Plano, Texas Headquartered Company. Why B-TRNSFRMD What We Bring to the Table Design-Led Approach Vendor Partnerships Integrated Solutions Lower Cost to Implement Customer Satisfaction Design-Led Approach Customer journey mapping, service design, and to-be state modeling \u2014 so technology choices follow clearly from business outcomes, not the other way around. Vendor Partnerships Deep partnerships with technology vendors enable preferred access, accelerated implementations, and better commercials. Integrated Solutions We connect process, applications, telephony, and data into cohesive platforms \u2014 eliminating silos across the enterprise. Lower Cost to Implement Automation-first architectures and global delivery teams reduce implementation costs \u2014 maximizing ROI from day one. Customer Satisfaction Purpose-built to delight end customers and front-line agents \u2014 driving CSAT, NPS, and loyalty metrics that impact revenue. Our Leadership Gans Subramanian Founder &#038; CEO Business leader with experience leading Digital Transformation and Consulting practices for global Tier 1 organizations. Industry recognized speaker and coach, responsible for overall client success and establishing business value. Nirav Dagli Partner 25+ years working with CEOs and CXOs at Fortune 500 companies. Extensive experience in Financial Services and Retail\/eCommerce. Speaker at LIMRA and Financial Services Conferences. Manas Mutreja Director, Implementations Consulting leader with deep expertise in Technology Consulting, Process Design, and Change Management. Led teams in Requirement Management, Value Stream Mapping, and Application Development. Leads our CX implementation teams. Ranjit Kulkarni Director, AI &#038; Analytics Data Analytics expert and thought leader with 25+ years of experience in leading MNCs including IBM, HP, and Oracle, with global clientele across multiple industries. Aayush Shah Director, Analytics Implementation Experienced Analytics and Management Consulting professional with a demonstrated history of working across multiple industries for Fortune 500 clients across North America and Europe. Platform Partnerships Certified Partners Across the Platforms That Matter. Our Global Presence Three Locations. One Team. HQ \u2014 Plano 5830 Granite Parkway, Suite 100-311, Plano, TX 75024 Boston One Boston Place, 201 Washington Street, 32nd Floor, Boston, MA 02108 India Kanakia Wallstreet, B-812A, Andheri (E), Mumbai, India 400093 Let&#8217;s Talk Looking for Trusted Advice? Meet with our Founder &amp; CEO, Gans Subramanian \u2014 bring your challenges, and leave with a clear path forward. Meet With Us \u2192 success@btrnsfrmd.com\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brandmender.com\/btrnsfrmd\/who-we-are\/\" \/>\n<meta property=\"og:site_name\" content=\"B-TRNSFRMD\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-15T09:29:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/brandmender.com\/btrnsfrmd\/wp-content\/uploads\/2026\/06\/Group.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/who-we-are\\\/\",\"url\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/who-we-are\\\/\",\"name\":\"Who We Are - B-TRNSFRMD\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/who-we-are\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/who-we-are\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Group.png\",\"datePublished\":\"2026-06-04T04:55:22+00:00\",\"dateModified\":\"2026-07-15T09:29:40+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/who-we-are\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/who-we-are\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/who-we-are\\\/#primaryimage\",\"url\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Group.png\",\"contentUrl\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Group.png\",\"width\":1508,\"height\":254},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/who-we-are\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Who We Are\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/#website\",\"url\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/\",\"name\":\"B-TRNSFRMD\",\"description\":\"AI Native CX &amp; ITSM Transformation\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/brandmender.com\\\/btrnsfrmd\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Who We Are - B-TRNSFRMD","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Who We Are - B-TRNSFRMD","og_description":"Who We Are. B-TRNSFRMD transforms how global enterprises connect with their customers from the contact center to the service desk to the CRM and every workflow in between. Meet With Us \u2192 Years in Service 0 + Clients Served 0 + Savings Delivered $ 0 M+ B-TRNSFRMD reimagines how organizations deliver Customer and Service Experiences by designing and implementing AI-native technology transformation. As expert partners with Creatio, Freshworks, and Zendesk, we provide integrated solutions across Omnichannel CX, CRM, ITSM, and Process Automation. Our proprietary PATH TO OUTCOME\u2122 methodology moves organizations from fragmented technology investments to measurable customer outcomes. From interactions to outcomes \u2014 that is the journey we deliver, every engagement, every client. At B-TRNSFRMD, we understand that technology is constantly evolving, giving rise to new platforms. 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Our Leadership Gans Subramanian Founder &#038; CEO Business leader with experience leading Digital Transformation and Consulting practices for global Tier 1 organizations. Industry recognized speaker and coach, responsible for overall client success and establishing business value. Nirav Dagli Partner 25+ years working with CEOs and CXOs at Fortune 500 companies. Extensive experience in Financial Services and Retail\/eCommerce. Speaker at LIMRA and Financial Services Conferences. Manas Mutreja Director, Implementations Consulting leader with deep expertise in Technology Consulting, Process Design, and Change Management. Led teams in Requirement Management, Value Stream Mapping, and Application Development. Leads our CX implementation teams. Ranjit Kulkarni Director, AI &#038; Analytics Data Analytics expert and thought leader with 25+ years of experience in leading MNCs including IBM, HP, and Oracle, with global clientele across multiple industries. Aayush Shah Director, Analytics Implementation Experienced Analytics and Management Consulting professional with a demonstrated history of working across multiple industries for Fortune 500 clients across North America and Europe. Platform Partnerships Certified Partners Across the Platforms That Matter. Our Global Presence Three Locations. One Team. HQ \u2014 Plano 5830 Granite Parkway, Suite 100-311, Plano, TX 75024 Boston One Boston Place, 201 Washington Street, 32nd Floor, Boston, MA 02108 India Kanakia Wallstreet, B-812A, Andheri (E), Mumbai, India 400093 Let&#8217;s Talk Looking for Trusted Advice? Meet with our Founder &amp; CEO, Gans Subramanian \u2014 bring your challenges, and leave with a clear path forward. 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